Company:
Nutra Coil
Year:
2024
Duration:
2 Months
Overview
Nutra Coil aimed to disrupt the supplement market with a strong emphasis on sustainability and transparency. My role involved designing the logo, packaging, and visual language, ensuring that every touchpoint reflected the brand's core values. The final design incorporated organic shapes, a clean typographic system, and a calming color palette to convey trust and simplicity. Additionally, I developed guidelines to maintain consistency across digital and physical platforms.
Problem
Gravitate Boy faced the challenge of creating an app that effectively connects users with shared interests and opportunities in an intuitive and engaging way. The existing platforms lacked personalization, leaving users overwhelmed by irrelevant content and disconnected from meaningful interactions.
Solution
To solve this, I designed a user-centric experience that prioritizes personalized content, easy navigation, and seamless interaction. The app leverages smart algorithms to recommend content based on user preferences, fostering genuine connections. A clean, modern interface ensures a smooth experience, while interactive features encourage users to engage and stay connected, solving the initial problem of relevance and usability.